Outbound marketing refers to any kind of marketing where a company initiates the conversation and sends its message out to an identified audience. Generally outbound falls under two categories: cold calling, and cold email outreach.
With our cold calling/appointment setting partners, we give you a jumpstart to ramping up your marketing funnel and sales pipeline. Our outbound marketing service gives you the opportunity to outsource or complement your inside sales department quickly.
Our outbound services, also called “SDRs as a service” includes the following:
- Working with your team to identify the best B2B account profiles most likely to need your products or services.
- Developing messaging that best communicate your solutions, with the buyer’s needs in mind.
- Building of targeted account lists using a mix of your lists or 3rd-party data sources.
- Planning of a comprehensive outreach cadence including phone calls and email outreach.
We Generate Leads, You Generate Closures
With our inside sales/appointment setting service, we nurture and develop your prospects on a continual basis via multiple touches to prep them for the close.
Our outsourced inside sales teams can eliminate the need to continuously hire and train an inside lead generation staff. We’ll save you time, money, and effort. We provide whatever your reps need to keep them focused on selling!
Our Outbound Marketing Alliances We Manage as Part of Your Revenue Growth Team
ProphetLogic: Focus is IT clients where ACV is $50K+ annually
Kopp Consulting: Focus is non-IT clients where ACV is $50K+ annually
Superhumanprospecting: Focus is any client-type where ACV is under $50K
Learn more about our Outbound Marketing Services
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